We have been fortunate enough to have been able to work with the fantastic Booktrust charity on a number of projects.
BookTrust is the UK’s largest children’s reading charity. Each year they reach 3.4 million children across the UK with books, resources and support
We have produced concepts for promotion of the charity, and materials to engage stakeholders, digital assets for social media and to promote key initiatives, as well as cornerstone marketing materials to promote and deliver some of their annual programmes and co-branded materials with advice from a certain little pigs’ Daddy…
Bath, Book, Bed project
Supernanny Jo Frost and Daddy Pig collaborated on an advisory booklet aimed at new parents to help set routines in order to prepare little ones for a good, restful, nights sleep.
With our extensive knowledge of the Peppa Pig universe we were well placed to produce a fun and informative design solution that gave both brands an equal voice.
We also designed supporting leaflets, posters, colouring sheets and a raft of social posts to support the project.
All assets were also translated into dual-language English and Welsh.
Time To Read
One of the greatest programmes that the Booktrust runs is Time To Read.
Their aim is that every four year old (Reception age) child will receive a free book to enjoy and share, promoting the message that a love of reading can change lives by getting children and families reading.
For the Time to Read initiative we get to work with the superb and gorgeous illustrations that have been included in the selected book for that year to really help lift the designs we produce.
We produce promotional posters, branded envelopes to send each book out, customised letters to libraries, teachers and parents as well as downloadable resources such as make-and-do’s and teaching support materials